Monthly Update

PromoEQP is getting out and about.

Still… The challenge of Creating an event that matches with a corporate identity and personality is hard.

Truth is, PromoEQP wasn’t built to be a “tabletop show” company any more than it was designed to cater to some elite style EME resort invitational. Candidly, it is my opinion that each of those types of events are divisive to a program. In their own way they seek to divide and define a distributor’s value to the exclusive benefit of a supplier — and dividing distributors is NOT what PromoEQP does.

Contrary to the industry’s traditional approach to program engagement, PromoEQP’s 2023 event on the Rooftops of Wrigleyville, during a Cubs game, proved to be a perfectly designed fit.

Baseball games are grand events that even nonfans can appreciate. Plus, they create a relaxed atmosphere where we have time be something other than business professionals. We can simply be people… People who grab something to eat (and drink). People who enjoy each others company (and companies). People who can appreciate having a business discussion get momentarily interrupted by the roar of a crowd celebrating a homerun.

This type of event creates communities and relationships… This type of event fits with PromoEQP… This is why PromoEQP is going back this July for a second time!

The challenge now is replicating this type of thing in additional markets. While a Rooftop Cubs game is uniquely Chicago, the idea of the event can be replicated elsewhere… and this is where we need your help!

WHERE is the next PromoEQP event?... WHAT is the next appropriate PromoEQP venue?

Just like taking your lead on the right suppliers to bring into the program, PromoEQP is ready to take your lead on the right place and event to start expanding our event presence!

DAC Recommendations: www.promoeqp.com/dac.htm

Jeremy Chacon
jeremy@promoeqp.com
312-392-1064

Short Story, Big Picture:

Deploying Patience

Practicing patience is a virtue when it comes to growing sales in a small business. Level-headed, calm thinking can reduce stress and help you see through the long-term goals you set.

Today’s part of the PromoEQP newsletter is a short piece to help you achieve your long-term goals, aka the big picture.

Throughout the day, small business owners are pushed in thousands of directions, but practicing some patience can help keep everyone on track and through the finish line.  Here are three ways on how small business owners can deploy patience to help grow sales:        

• Building Relationships 

- Instead of focusing solely on making a sale, small business owners should prioritize building trust with their customers. Taking the time to listen to their needs, addressing their concerns, and providing valuable information even if it doesn't result in an immediate sale. Over time, these relationships can lead to repeat business and referrals, ultimately contributing to long-term sales growth.

• Investing in Marketing and Brand Building

-  Whether it's through content marketing, social media engagement, or other advertising channels, it takes time for small businesses to establish their brand presence and reach their target audience effectively. Being patient and consistent in marketing efforts, understanding that it may take time to see tangible results. By staying persistent and adjusting strategies, gradually brand awareness increases and will attract more customers.

• Adapting to Market Changes

- Small business owners should be prepared to weather slow periods and adapt to changing consumer preferences and industry trends. Instead of making hasty decisions in response to short-term challenges, they should take the time to assess the situation, gather data, and carefully consider their options. By maintaining a long-term perspective and being patient in their approach, they can make more informed decisions that contribute to sustained sales growth in the future.

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Deploying patience can be a powerful strategy for small business owners looking to grow their sales. By focusing on building relationships, investing in marketing and brand building, and adapting to market changes over time, they can lay the groundwork for sustainable sales growth and long-term success.

Brandon Pecharich, Mark8media

https://www.mark8media.com/a-new-voice

https://www.facebook.com/mark8media

PromoEQP Events:

• PromoEQP’s Rooftop Game at historic Wrigley Field.

  • July 21st, Doors Open at 12:20 PM

    • Special $39/ ticket rate *

      • REGISTRATION

Event Details:

Get ready for a thrilling 4-hour excursion filled with unlimited food and drinks, set against the iconic backdrop of Wrigley Field. As the Chicago Cubs gear up, you'll be perched on historic rooftops, soaking in the electrifying atmosphere of one of baseball's most legendary venues.

* Most importantly… The cost of tickets are credited BACK to your PromoEQP account following the event. While some conditions apply, this would mean that your purchased tickets would then cover the subscription costs going into Q4.

Things to Know:

The 2024 PromoEQP EQP Catalog is now available.

• As with previous years, this catalog exclusively features EQP products. No exclusions… No conditions. Simply a straight forward catalog, featuring straight forward options, available to “Print On-Demand”. Contact SAGE for details.

• REMINDER

  • Koozie Group ordering reminder… Koozie Groups preferred method of ordering is now their web-based system. The benefit of online ordering is: Enhanced (beyond EQP) pricing options… Fewer excluded products… More transparency & Less Customer Service engagement. Simply apply the numerical part of the PromoEQP discount codes (PromoEQP- TN327) directly into Koozie’s “shopping cart” section to gain access to pricing benefits.

The Koozie ordering system will BECOME THE STANDARD method of ordering in 2024.

Click on the image for BENEFIT details

PromoEQP SERVICE PARTNERS & RESOURCES

The 2024 New Supplier Update.